As a player that owns a national wireless network spanning 1,450
cities, with
over 4,200 points across the country, Tulip’s network mimics
networks set by
established telecom service providers such as Reliance, BSNL and
Bharti. There
is just one big difference. Unlike the telecom service providers,
Tulip does not
play in the voice segment. In fact, it has no plans to get into
voice, and
concentrates only on data.
Tulip realized early that it made no sense to compete with
established telecom providers in areas where they had already
established extensive fiber networks. The missing link was the last
mile that connected the extensive fiber network of established
providers to end users. Wireless was the perfect option as it gave
the firm the ability to roll out the network at a quick pace.
Tulip’s network serves over 1,600 customers, and counts
some of the largest enterprises in India as its clients. Clients
include corporates like the Aditya Birla Group, the Reliance group,
the Tata group and banks like HDFC, ICICI and Punjab National Bank.
The goal is simple—to target large corporates since they have
a national presence.
The firm’s business lines include enterprise data
connectivity, network integration, managed services and enterprise
VAS. The firm has built the largest pan-India wireless network
focused exclusively on carrying data.
The company’s revenues have grown phenomenally at an average
growth of over 30 percent on a year-on-year basis.