Cisco recently announced its ‘Innovative Branch’
solution that the company says, will further optimize branch
offices of all sizes, allowing companies to customize branch
networks to meet their unique business needs. The company
showcased the ‘Branch of the Future’ demo, a
sector-specific solution designed for organizations in the banking
and financial services.
Anil Bhasin, Senior Vice President – West, Cisco India
& SAARC, said: “Today banks are exploring options beyond
a core banking system. They are looking at ways to differentiate
and increase revenues, especially in their top branches. They are
considering investing in the branch renewal process through
collaborative and intelligent tools. This solution would enable
banks to differentiate from their peers, increase revenue from the
branch, improve service levels and improve staff operational
efficiency.”
Cisco claims that its Innovative Branch solution intends to help
banks increase customer intimacy, customer wallet share, cross-sell
and up-sell success ratio and employee’s efficiency and
productivity.
The Innovative Branch solution comprises: Self-service:
Convenience Banking, Premium Banking, Personalized Multi-media
Marketing and Remote Consultation and collaboration with the
virtual banker for effective Cross-Selling.