You don't have to be able to type - or even speak - to be
recognized online, a new study says. Heck, you don't even have to
be born.
According to a recently released report by security vendor AVG,
more than 80 percent of children have an online presence before
they're 2 years old - and some 25 percent of kids are online in
some fashion before they're even born.
Uploading prenatal sonogram photographs, tweeting pregnancy
experiences, making online photo albums of children from birth, and
even creating email addresses for babies - today's parents are
increasingly building digital footprints for their children prior
to and from the moment they are born, AVG says.
"Our research shows that the trend is increasing for a child's
digital birth to coincide with - and in many cases, predate - their
real birth date," the report states. "A quarter of babies have
sonogram photos posted online before they have even physically
entered into the world."
In the U.S., 92 percent of children have an online presence by
the time they are two, compared to 73 percent of children in
Europe.
According to the research, the average digital birth of children
happens at around six months, with one-third (33 percent) of
children's photos and information posted online within weeks of
being born. In the U.S. 37 percent of newborns have an online life
from birth; in Australia and New Zealand the figure is 41
percent.
Almost one-quarter (23 percent) of children begin their digital
lives when parents upload their prenatal sonogram scans to the
Internet. This figure is higher in the U.S., where 34 percent have
posted sonograms online. Fewer parents share sonograms of their
children in France (13 percent), Italy (14 percent), and Germany
(15 percent).
Seven percent of babies and toddlers have an email address
created for them by their parents, and 5 percent have a social
network profile.
When asked what motivates parents to post images of their babies
on the Internet, more than 70 percent of all mothers surveyed said
it was to share with friends and family. However, more than
one-fifth (22 percent) of mothers in the U.S. said they wanted to
add more content to their social network profiles, while 18 percent
of U.S. mothers said they were simply following their peers.
AVG asked mothers how concerned they are (on a scale of one to
five, with five being "very concerned") about the amount of online
information available on their children in future years. The
mothers were moderately concerned (average 3.5).
"It's shocking to think that a 30-year-old has an online
footprint stretching back 10 to 15 years at most, while the vast
majority of children today will have online presence by the time
they are 2 years old -a presence that will continue to build
throughout their whole lives," says AVG CEO J.R. Smith.
Smith urges parents to think about two things:
"First, you are creating a digital history for a human being
that will follow him or her for the rest of their life. What kind
of footprint do you actually want to start for your child, and what
will they think about the information you've uploaded in
future?
"Secondly, it reinforces the need for parents to be aware of the
privacy settings they have set on their social network and other
profiles. Otherwise, sharing a baby's picture and specific
information may not only be shared with friends and family, but
with the whole online world."