The Nasscom Foundation recently announced the winners of its
second annual Nasscom Social Innovation Honors 2010 at its India
Leadership Summit 2010. The Honors were given to deserving projects
that strive to bring about social change and development through
technology.
The Honors were judged by an eminent jury of Narayana Murthy
(Founder-Chairman, Infosys Technologies Limited), T. N. Ninan
(Chairman and Editorial Director, Business Standard), Rama
Bijapurkar (Independent Market Strategy Consultant), Jaithirth
(Jerry) Rao (Chairman, Nasscom Foundation) and Saurabh Srivastava
(Trustee, Nasscom Foundation).
The criteria for participation was that the organizations should be
registered in India or a foreign entity with a registered presence
in India, the innovation must benefit India, or a community in
India and the organization should be in existence in India for a
minimum of one year.
The Honors were given in the following categories:
1. ICT LED
INNOVATION BY NON-PROFITS
The Health Management and Research Institute
(HMRI) won the Honors for its unique means of reaching
at-risk rural populations with its 24x7 health helpline - 104
Advice. This health contact centre offers non-emergency medical
advice, information and counseling services on the toll free '104'
number. Assisted by pre-formatted algorithms and disease summaries,
callers are matched with appropriately qualified health workers
(including medical specialty experts) who provide advice/counseling
or make preliminary diagnoses and referrals for further
treatment.
2. ICT LED
INNOVATION THROUGH CORPORATE SOCIAL RESPONSIBILITY
Iris Business Services won an Honor for
creating an internet based voting mechanism through which children
in the schools of Navi Mumbai could vote for the candidate of their
choice from amongst those standing for elections, IRIS succeeded in
generating interest and debate amongst the students. The process
mimicked real life: each class had a class Electoral officer
appointed by the Class teacher or the civics teacher who was given
the responsibility of getting students enrolled as voters.
This election was given media coverage and to spread the word,
voting happened through a link on the NMTV website. The
interschool voting competition with prizes for highest voter
turnout and certificates for all 'responsible voting citizens'
generated further enthusiasm and response among the students. The
solution was available in both English and Marathi.
Multi Commodity Exchange of India won an Honor for
it's Public Private Partnership (PPP) with India Post. MCX's Gramin
Suvidha Kendra (GSK) entered into partnerships with various
organizations to bring a gamut of services under a single window
ranging from - price/market information, addressing technical
queries regarding farming, providing scientific warehousing
facilities, issuing warehouse receipts and credit lending to
supplying quality agricultural and non-agricultural inputs,
providing a platform for spot trading, and weather insurance
services.
Steria (India) won an Honor for its 'community
model' which engages a child right from his early school days in
primary school, through middle school on to senior school and
beyond. With facilities such as computer centers, libraries,
morning milk and play areas, self learning English language
software, theatre clubs, vocational skills and mentorship and so on
an effort to provide a "Superior School Experience" for all round
development of the child is put in place.
Children also had the opportunity to benefit from the Steria
India Foundation Graduate Scholarship Scheme (SIFGSS) that provides
financial assistance for pursuing a university degree.
ITC won an Honor for coming up with viable options
in the area of social and farm forestry. After investing in
R&D, they came up with BCM clones that not only grow faster,
are disease resistant, require less water but also has 3-4 times
more productivity under rain fed condition and 6-7 times under
irrigated conditions. This made ITC forestry program a commercially
viable option for farmers and communities.
In the area of watershed development, a unique model was used
wherein the scale and resources of the government, community
mobilization skills of NGOs and the management skills of ITC
together provided higher wealth generation capability to the
beneficiaries and achieved a larger scale operation. In the area of
waste recycling, ITC provides special bags to accumulate dry waste
like paper, plastic and metals and arranges periodic collection
through outsourced agencies. Waste paper is used by ITC to
manufacture paperboards and other materials are sold to recycling
industries.
3. ICT LED BUSINESS
INNOVATION FOR DEVELOPMENT
Educomp Solutions won an Honor for its teaching-learning
paradigm in schools across India. The company offered
interventions, products and services to teach children in the
language they understand and with multimedia that bring to life
abstract curricular concepts. With the introduction of MagiKeys
Software, the company has enabled 'Online' / 'Offline' ICT usage in
different languages like English, Hindi, Bengali, Telugu, Marathi,
Tamil, Gujarati, Kannada, Malayalam, Urdu, Konkani, Punjabi and
Sanskrit.
With its training modules to help understand technology as a
tool for imparting knowledge, the company looked at providing
teachers support and quality training to use it effectively in the
classroom. Its Build-Own-Operate-Transfer (BOOT) Model is designed
to help State Governments increase their achievement of targets by
investing initially minimal resources.
Geodesic won an Honor for GeoAmida, which enables
service providers to biometrically identify customers, deliver
multiple services remotely and securely, and functions reliably in
the remotest parts of the world. Its multilingual, graphical
interface (display, print and speech) is designed to address low IT
literacy of the users & fundamentally improve ease of use.
TATA Consultancy Services won an Honor for
mKRISHI, its innovative end-to-end platform involving mobile phones
with camera, automatic weather station, sensors, mobile user
interface software, server software and connectivity to information
sources such as weather prediction applications, current commodity
price feeds etc. The solution is designed to give personalized
services to farmers by collating the soil, crop and micro climatic
data of any land, allowing experts to provide advice on any aspect
of farming (such as soil conservation, fertilizer input, pesticide
and crop health) on their mobile phone. It allows farmers
throughout India to make a query in a local language from a mobile
phone and receive personalized advice from experts in the local
language.
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