Singh is the CIO of the Mumbai-headquarteredN R Agarwal group of
industries, one of the largest coated duplex board and newsprint
manufacturers in India. The Rs 300 crore group started its
activities with a 10 tpd unit manufacturing kraft paper in 1975.
Today, its combined manufacturing capacity of coated duplex boards
is 130,000 mt per annum and that of newsprint 40,000 mt per
annum.
“We have three manufacturing units at Vapi in Gujarat—
two duplex paper board manufacturing and one newsprint
manufacturing unit. Post-ERP implementation, we have also ventured
into writing and printing paper manufacturing,” says
Singh.
According to CRIS-INFAC reports, overall demand for paper and
paperboards in India is expected to rise by 6-7 percent annually,
and cross 8 million tpa by 2010. Currently, the total domestic
demand for paper is 7.2 million tonnes while production is 6.7
million tones.
As a key player in this industry, the N R Agarwal group has been
experiencing high growth in the past decade. But managing this
growth was turning into an issue as the company found that
controlling enterprise-wide operations was becoming a
challenge.
R N Agarwal, who joined the company in December 1993 as director,
and took over as managing director from his father in August 2005,
realized that the company couldn’t cope with growth if it
continued with the traditional business approach. The group was
beset with the problems that plague traditionally-run companies.
“Processes were not standardized, there was no clear
information on sales. Due to weak material management, the
management didn’t have a clear picture about the goods being
procured, they didn’t know what the outstandings were, they
were not aware of the level of stocks. Inventories ballooned and
planning suffered. In the absence of an integrated information
system, the management couldn’t take informed and timely
decisions,” Singh recalls.
Once the top management became convinced of the need for an
enterprise-wide information system, Singh was sounded about taking
charge of the project. He agreed, and joined the company in August
2005.
The challenge for Singh was to establish a single integrated
information system in the organization, and streamline operations,
inventory and production planning. “We needed an online,
real-time status of inventory across our plants, and the ability to
plan further production to optimize inventory levels,” says
Singh. By integrating and streamlining operations across the
enterprise, managers could control product quality and also track
products up to bundling.
In July 2005 the company started evaluating the various enterprise
resource planning (ERP) packages in the market and zeroed in on
SAP. An important criterion for selecting SAP was that the solution
had built in best practices for mill products.
But Singh’s challenges had just begun. “If one left out
the order-entry persons we had, our organization wasn’t very
IT-savvy. Putting them on ERP would be like going directly from a
bullock cart to an aeroplane,” he smiles.
Rightly sensing that he had a change management problem on hand,
Singh decided that training was required. “We had a change
management training session at each plant and even the head office.
The questions addressed were why the organization was going in for
ERP, what it promised, what the benefits to the organization would
be. Without employee buy-in, the ERP implementation wouldn’t
have succeeded,” he says.
Singh estimates the training program resulted in buy-in from 70
percent of the employees. In the same breath he adds that change
management training should be a part of any ERP implementation
because it is something that people need to understand very
well.
The implementation started in November 2005. “We chose SAP
Solutions & Services ECC 5.0, and implemented the finance &
controlling, sales & distribution, materials management,
production planning, plant maintenance and quality management
modules. The project went live on July 1, 2006,” informs
Singh.
At present the company is using 50 licenses. The servers are
centralized in Mumbai. “We have HP Itanium servers with HP
Unix as OS and Oracle as database. We also have SAN storage from
HP.The plants are connected to the Mumbai head office through a mix
of wireless broadband and VPN,” informs Singh. The total
implementation cost was Rs 1.5 crore. In recognition of the quick
and well-documented implementation, N R Agarwal won the ‘Best
Templated Implementation’ award at the 2006 SAP awards for
customer excellence.
Notable Gains
The benefits from the ERP implementation have been several: from
the streamlining and standardization of processes to accurate sales
order processing and analyses, production scheduling, dispatch,
monitoring, credit control, material management, inventory control
and quality management.
Singh gives the example of the material approval process. Earlier,
the requisition for material would come handwritten from the plants
to the head office for approval. The purchase department would get
the requisition post-approval and then start the procurement
process. Understandably, there would be a 4-5 days gap. Post-ERP,
the entire workflow has been automated, and the purchase, stores
and user departments have complete visibility of the process.
“What had been a process spread over days has been reduced to
36 hours,” says Singh. With better visibility across the
enterprise and availability of online information, inventory
management has improved. “There has been a 5 percent
reduction in overall inventory,” reveals Singh. Post-ERP
implementation, the group has complete control over order
processing and credit control information. Order confirmations are
instantly updated on-line to the manufacturing scheduling
department; this ensures faster scheduling of production. Overdues
have also been reduced since ERP enables credit control analysis
and strict monitoring.
The use of templates that came with the ERP solution has also
helped the company in unexpected ways.
“Earlier, rebates and discounts offered to customers were
settled after month-end; post-ERP, this is being done before
month-end.Again, earlier, the pricing procedure was based on manual
calculation; now we have laid down the permutation combination, and
put in place a pricing procedure so that a sales order is released
automatically,” says Singh.
Recently, the company started sending SMS and e-mail messages from
the ERP system to its dealers regarding dispatches and billing.
“The order processing cycle in our industry is very fast. The
customer needs information about when the goods will reach them.
These messages enable dealers and delivery officers to plan their
production and address their printing schedule planning.”
Singh is now planning to implement SAP BW (business warehouse) and
CRM/SEM/Balanced Score Card in 2008. “The primary users of
CRM will be our 50-odd dealers across the country.” Another
project on the horizon is integrating Supervisory Control and Data
Acquisition (SCADA) with ERP. “There is a time lag between
production and update of data which this integration will resolve.
We are looking at revamping the entire SCADA system.”